By Jeff Kizzilah
Global beauty brand ,the body shop has opened into the Kenya market aiming to meet the growing demand.
The British Founded change making beauty brand retails over 800 products has opened it’s first shop in Nairobi at the Village market.
According to Sarah Jackson,the body Shop EMEA and LatAm franchise business has said, “Kenya is a fast growing and developing economy which is well positioned to attract global brands’.
Mr.Mohamed El Kazzaz ,Managing Director at the New Shop at Village market say the Kenyan consumer deeply cares about how ethically and socially conscious in business across the entire value”.
Founded on 1976 in Brighton, England,the Body shop has attracted almost 1000 farmers and producers across the country with over 3500 farmers who are part of the community Fair-Trade.
Ms Jackson say the franchise products were made with respect for the world we live and commitment to the trading, fairly and sustainably.
In 2020, the company started sourcing tea oil from the foothills of Mount Kenya across the eastern coastal areas.
She said, the Body shop Kenya store has been designed around the brands’strategy to minimize it’s environment footprint.